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Online edition of India's National Newspaper Friday, April 06, 2001 |
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Let's get creative
NED HAMSON
Are you attracted to living an open life but feel challenged when
someone suggests that the key to it is creativity? You are not
alone, many people are attracted by creativity and afraid of it
at the same time. Why is that? What can you do to become more
comfortable with creativity?
The urge to create, to innovate, to express our spirit in totally
new ways is as old as humankind and as natural as waking up in
the morning. In fact, innovation is perhaps the most defining
behaviour of human beings.
So why do so many people feel like heading for the doors when
someone says, "Let's get creative?" Because too many of us do not
perceive of ourselves as innovative, creative, or, the most
feared word of all, artistic. And that perception comes from the
fact that we were taught (and accepted) a rather limited
definition of what is "innovative," or "creative." More
important, we were taught, and we accepted, the notion that
creativity and innovation is most often associated with artists
and/or people who are a bit strange. And everyone knows that
strange or artistic people not only do not become bosses, they
also do not fit in well with most social, work, or peer groups.
It would be too easy to get into a rant on how this came to be
the awful state of affairs, so I will not rant on but will try to
convince you that life need not be so limiting and boring to get
along or to get job promotions.
First, I have to admit an awful truth: The attitudes and policies
that produce anti-spirit and anti-innovation behaviour in groups
and organisations is just as natural and human as being
innovative.
Let me explain before you run me through with a dull sword.
Human beings share with all other living entities two prime
directives:
1. Survive and reproduce.
2. Do nothing to threaten the survival of your species.
Obeying and living out these two species directives supports our
need for predictability, sameness, increasing survival skills
through discipline and repetition.
The innovative readers are loving this part. Those who seem to
only support predictability and sameness are no further advanced
than the lowest forms of life.
On the other hand, there is another aspect of being human that
sets us apart, quite distinctly (with a few limited exceptions).
Humans are on top, so to speak, because they are also endowed
with an irresistible urge to express themselves in new ways and
to have new experiences.
My personal understanding of this aspect of being human is that
we are:
1. All born with a desire to be loved and to give love
unconditionally, and
2. We are all born with an innate urge to express and receive
love in new and different ways. Of course, you can choose to
ignore or play down this aspect of being human, but I believe you
will have a hard time explaining our "good" behaviour without it.
The behaviours or characteristics associated with the drive or
urge for new things and experiences are: Wanting new things or
experiences. Seeking the unknown, the unplanned, taking risks.
Such behaviour, characteristics, values are easily associated
with creativity, being artistic, with innovation.
But if these are the only things you associate with innovation,
artistry and creativity, you would be dead wrong. Innovation,
artistry, creativity - human adaptability - is the result of both
sides of being human.
The fact is that blessings of creativity, innovation and
creativity are most often brought to us by people who are highly
skilled and disciplined in their risk taking, their experimenting
with new ways.
Their skill and discipline is based on practice, practice,
practice - repetition of the basic and advanced skills of their
field of endeavour.
It is in the constant pull back and forth between these two needs
- predictability and novelty - that we find progress, innovation,
learning, flow. So forget about trying to outlaw or encourage one
over the other - hard nosed predictability or unbridled
innovation.
Here is a four-part strategy that you might follow if you wish to
become a practical innovator, or a creative, disciplined person:
First, reflect on which side you tend to find yourself, Second,
don't fall into the balancing act trap. It's not some sort of
exact balance you want but an ability to move from one to the
other (creativity or predictability) as the situation or
circumstances require.
Third, once you know to what side you normally lean, find
someone, a friend or mentor who will push or pull you toward the
other side when you become too one-sided. During the days of
royalty, the court jester, or clown, served this type of service
- he kept the leader from leaning too far towards one side of
life: being too serious or too frivolous.
Fourth and lastly, resist your almost daily desire to call it
quits with that person, since your success in life actually
depends on their prodding and irritating you.
E-mail: nedhamson@lycos.com
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