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CAS hit by misinformation: MSOs

By Our Staff Reporter

NEW DELHI, JAN. 8. It's a story not many South Delhi residents are likely to buy, but major cable service providers today claimed that Conditional Access System (CAS) had seen better results in the Capital than it has in Chennai over the last couple of months.

At a joint press conference held by major MSOs like Hathway, Zee, Trinity major MSOs said South Delhi has seen nearly 12 per cent of residents going for Set Top Boxes - almost six times higher than what Chennai has recorded till now. Interestingly enough, almost all major popular channels in Chennai are Free to Air (FTA) and can be viewed without the box.

While pointing out that nearly 75 per cent of South Delhi residents were, however, clearly happy with watching just the Free to Air (FTA) channels, the MSOs maintained that misinformation about the new system was preventing CAS from being a success. Welcoming the Ministry of Information & Broadcasting's move to set up a regulatory body, the panel said a lot of problems would be solved once the body came into force.

Dismissing talks of CAS costing viewers more, Zee's Jawahar Goel said, "CAS will definitely benefit the masses more than the classes. But then nearly 85 per cent of these residents live a flat system and for them this system will definitely be more cost effective than those who live in bungalows and have more than one television. But then if they can spend so much money to buy three different television sets they can also spend some more to buy a box."

Describing misinformation about CAS being the reason for its rather slow start here, TrinityPlatco LTd's Arun Mohan noted that it was the uncertainty surrounding the implementation that was causing a blow.

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