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Elections 2004
Feel good shoes
The feel good factor of the BJP-led NDA Government appears to have percolated very deep, and a footwear seller in Anantapur seems to be among those who have taken a cue from it to boost his business. The seller has recently introduced a feel good range of shoes and chappals. The shop sports a large banner displaying the price range of the feel good range of footwear and it has succeeded in drawing attention of passers-by. Asked why the shop has introduced the range and how the idea has struck it, a sales boy said: "The feel good factor is read, seen and heard all over nowadays and we thought we should cash in on it."
Praveen Swami, Sunny Sebastian, B. Chandrashekhar
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