Online edition of India's National Newspaper
Thursday, May 05, 2005

About Us
Contact Us
Business
News: Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous | Engagements |
Advts:
Classifieds | Employment | Obituary |

Business Printer Friendly Page   Send this Article to a Friend

Air Deccan unveils new mascot

Staff Reporter

Seats at Re.1 offered in Airbus services

BANGALORE: Air Deccan might have sought to position itself as a common man's airline by choosing cartoonist R. K. Laxman's immortal character `The Common Man' as its mascot. But it will bring itself closer to the target audience with its new scheme of announcing fares for just Re. 1 to be introduced shortly.

Unveiling the new mascot at a press conference here, the Managing Director, Capt. G. R. Gopinath, said every Airbus operated by the airline would offer four or five seats at this rate. He said the flights offered fares, which were as low as Rs. 500, and 40 per cent of their seats were priced below Rs. 2,500. The one rupee reservations could be booked 90 days in advance. This excluded Rs. 221, which was collected for security payment by the Airports Authority of India. Air Deccan, in the 18 months of its existence, had flown more than a million passengers with a fleet of 17 aircraft and 111 flights a day. Nearly one lakh passengers had flown paying Rs. 500.

Capt. Gopinath said, "The Common Man and Air Deccan share a commonality...they are both for the people and by the people, that's where stemmed the idea of approaching Mr. Laxman."

Printer friendly page  
Send this article to Friends by E-Mail

Business

News: Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous | Engagements |
Advts:
Classifieds | Employment | Obituary | Updates: Breaking News |


News Update


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | The Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright © 2005, The Hindu. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu