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The reach of SMS

What do you use SMS mostly for? To send distinctly unfunny jokes? Or to inform your wife that you are attending a meeting (forgetting, of course, to add the minor detail that the meeting with your friends is taking placing in a bar)? Some imaginative sports organisers in Kozhikode recently discovered that SMS could be used for yet another purpose. Just a few days ago, this correspondent received the entire scores of a local cricket match in an SMS from the Kozhikode District Cricket Association secretary. "It is much cheaper than faxing or reading out over phone, you know," explained O.K. Manoharan.

This was barely a week after one got an SMS from the organisers of the Senior National Power-lifting Championship in Kozhikode proclaiming that a new record had just been set. "We wanted to convey the message across to the reporters as quickly as we could," said P.J. Joseph, Indian Powerlifting Federation vice president. "And I thought SMS was a good option."

P.K. Ajith Kumar

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