The Hindu : National : Indian Airlines takes a new name and logo

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Thursday, Dec 08, 2005

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National

Indian Airlines takes a new name and logo

`Indian' will appear on both sides in English and Devanagari

NEW LOOK: One of the four new Airbus A 319 aircraft acquired for Indian Airlines with a new look, seen at the Indira Gandhi International Airport in New Delhi on Wednesday. — Photo: PTI

New Delhi: Indian Airlines on Wednesday gave itself a makeover by taking a new name and logo, a sign of the changing times, besides inducting its first new aircraft in 11 years.

"The new look of the airline communicates a bold, striking, progressive and distinctive image," Civil Aviation Minister Praful Patel told reporters at the IGI Airport here.

A graphic depiction of a partly-visible blue "wheel" inspired by the Sun Temple at Konark on the Orange tail "symbolises timeless motion and trust that has stood the test of time," he said.

The state-run carrier also dropped the word `Airlines' from its name and would hereafter be known simply as `Indian.'

The name `Indian' would appear on both sides of the body in English and Devanagari script.

A-319 added to fleet

Receiving delivery of a new A-319 aircraft , Mr. Patel said: ``With the new aircraft in place, Indian Airlines will be able to take the competition head on."

"The new aircraft signals a new era for Indian Airlines and the airlines would induct one new plane every month from the latter half of 2006," he said.

The Union Cabinet had recently cleared a proposal enabling the state-owned airline to acquire 43 aircraft from Airbus Industrie.

Mr. Patel said the induction of new planes would also enable the airline to expand its footprint in the domestic as well as some international destinations. — PTI

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