Tamil Nadu - Chennai   

E-zine to promote corporate communication techniques

Staff Reporter

A new e-zine was launched by the Prime Point Foundation and Chennai PR Club to create an awareness of communication techniques among corporates.

Y.S. Rajan, Principal Advisor to the Confederation of Indian Industry, electronically launched the magazine from New Delhi. Says K. Srinivasan, chairman of Prime Point Foundation: "We want to make use of technology to bring in communication professionals, corporate leaders and opinion makers in society globally to a common forum to create synergy." Narrendiran, editor of the e-magazine and vice-president of the Chennai PR Club, said the magazine aimed at creating an awareness of the use of communication techniques for image building. A group of PR and corporate communication professionals, academicians, and students from the editorial team of PResense will see to it that exclusive interviews of and guest columns by successful CEOs are included in the e-zine. The e-zine in pdf format can be downloaded free of cost from http://www. primepointfoundation.org.

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