The Hindu : National : Reliance Communications launches new product

Online edition of India's National Newspaper
Monday, Apr 03, 2006

National

National

Reliance Communications launches new product

Special Correspondent

Claims it compares with others' `lifetime validity' products

MUMBAI: The Reliance Communications on Sunday launched a new 10-year incoming product, "to offer customers more choice."

"The new 10-year validity product from Reliance is comparable to the `Lifetime Validity' product offered by most other mobile operators. The Lifetime Validity products offered by mobile operators who had received their licence in 1994 are valid only till 2014, which is less than 10 years. However, the Lifetime Validity product of Reliance Communications is valid till 2021 which is almost 15 years from now," Reliance Communications stated in a press release.

Announcing the initiative, S.P. Shukla, President, Wireless, Reliance Communications, said: "This new product at Rs. 795 offers a 10-year incoming facility. This is almost as much as the lifetime validity product of most operators. And in conjunction with the flexibility to choose any tariff than being tied down to any high tariffs, this product offers superior value." This recharge option of Rs. 795 currently available with E-recharge — comes with Rs. 25 talk time.

Those wanting to make outgoing calls can recharge with micro-recharges starting from Rs. 10 and make calls at the rates of Rs. 1.99 for a local call and Rs. 2.99 for all other calls. "And just as in the Lifetime validity option of Rs. 995, a subscriber loading with Rs. 795 recharge will not be bound by any particular tariff. .

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