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DVD invitation for `Vattaram' audio launch

Staff Reporter



Invitation to the audio launch of `Vattaram' comes in a DVD.

CHENNAI: Sending a DVD as an invitation to the audio launch function of the film `Vattaram' is an innovative idea of Asian Sky Entertainment's (ASE).

The group's CEO, Nag Ravi, said that the invitation would be in the form of an encased micro DVD.

This Deepavali, director Saran is coming out with Gemini Productions' `Vattaram' with Arya, Keerat and Napolean in the cast.

The music for the film has been scored by Bharadwaj.

The movie has been fully digitised and mastered in Thailand for quality extra effects.

The promo tours for the film will take place across Malaysia, Canada and US, besides India.

The diskette contains publicity photos, the movie trailer, a 10-minute exclusive video of the making of the movie, song samples in MP3 and WAV format along with the press release materials, world tour details, and director Saran's profile.

ASE has also planned to conduct road shows on September 29 at Spencer Plaza and City Centre, with actor Arya signing the CDs bought personally.

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