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Sanguine's vehicle for mobile product marketing

CHENNAI: Sanguine Media has launched a custom designed vehicle for mobile product marketing and brand promotion initiatives. SAMRAT, based on a long wheelbase truck chassis, with state-of- the-art equipment, is designed to cater to specific requirements of field marketing initiatives in rural areas. These include features such as IT equipment to help advertisers monitor their promotions in real time; `ready to roll' audio-visual equipment with large screen projection; special sound and light equipment, stage for live events and game shows and modular design of space for mobile exhibitions accommodating at least ten different brands on a single platform.

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