Andhra Pradesh - Vijayawada   

Novel campaign to promote eye donation

Staff Reporter

VIJAYAWADA: Satish Modi, a 63-year-old social activist, philanthropist and trustee of Hyderbad-based Delara Foundation, has launched a novel calendar campaign to promote eye donation.

Spending his own money to the extent of Rs.16 lakhs, Mr. Modi had 1 lakh New Year calendars printed in three different languages. The calendars contain thought-provoking slogans on the need for donating one's eyes after death, other useful details on eye donation, contact numbers of eye banks and toll free telephone numbers to gather more details.Despite undergoing bypass surgery four times, Mr. Modi is travelling across the State to distribute the calendars free of cost.

Main objective

Addressing a press conference here on Friday, Mr. Modi said the main objective of the campaign was to bridge the gap between the need and availability of eyes for cornea transplantation. An initiative taken up by his foundation to offer Rs. 5,000 for every pair of eyes donated had resulted in donation of 200 pairs of eyes last year.

Printer friendly page  
Send this article to Friends by E-Mail

Stories in this Section

VMC proceedings stalled
Babu Rao re-elected chairperson
Master fundas, students advised
Land rate goes up manifold
Novel campaign to promote eye donation
Sixth world atheists' meet
Around the City
In Vijaayawada Today

Copyright © 2007, The Hindu. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu