The Hindu : Business : Tata Tele to expand services in more towns

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Friday, Mar 09, 2007
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Tata Tele to expand services in more towns

Special Correspondent

Plans to roll out nextgen services

MUMBAI: Tata Teleservices Ltd. (TTSL) plans to expand its services to another 1,000 towns in the next financial year and has earmarked Rs. 3,500 crore for the same. The company also applied for licences to operate in Jammu-Kashmir, Assam and Northeast. At present TTSL is having presence in 3,400 towns.

TTSL also announced on Thursday its plans to extend connectivity to Indian subscribers by leveraging its 3G ready infrastructure. Positioning its network capability as a unique differentiator, TTSL is planning to rollout of next generation services.

"TTSL's 3G compliant infrastructure with an assured migration path to 4G and a no-compromise inbuilt security system will enable Tata Indicom to reap the benefits of its network capabilities, which will be the corner stone of its strategy to achieve 100 million subscribers by 2011,''Darryl Green, Chief Executive Officer, TTSL, said while addressing a press conference here.

TTSL also announced the change in its brand positioning by unveiling a full-fledged new brand campaign with an aggressive tagline `Switch to Tata Indicom — And experience the difference.' PTI reports:

To exit tower business

Toeing the industry line, Tata Teleservices said it would hive off its capital intensive towers business and would look for partners to operate the venture.

"Investment in towers has sunk lots of our money. We want to monetise our investments in the towers,'' Mr. Green said.

The company, which has invested about Rs. 1,000 crore in setting up 5,000 cell towers, was open to a partnership for the business. "We can have a partnership. It all depends on the agreement,'' Mr. Green said.

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