Karnataka   

Refrain from glorifying politics, mediapersons advised

Chitradurga: The media should refrain from glamorising politics, thereby maintaining it nobleness, observed senior journalist and TSR award winner H.N. Shadaksharappa.

He was speaking at a programme to felicitate academy award winner, “Kannada Prabha” journalist Chikappanahalli Shanmukha, on account of the Press Day celebrations organised by the District Working Journalists Association here Wednesday.

He said that it was indeed essential to highlight the political activities, but it should be seriously analytical and thought-provoking, not merely a means of increasing circulation or viewership.

It was required that the media should change the thinking of reader towards development.

“Unfortunately, a few newspapers are laying emphasis on entertainment and glamour but not public issues and social concerns,” he said.

He told mediapersons to focus on problems of rural areas as the people there were deprived of better living standards. The media should strive to bridge the gap between urban and rural India. “We should introspect whether we are discharging our social duties responsibly or not,” he said.

He underlined the importance of local newspapers in raising people’s issue.

Mr. Shadaksharappa said that the Government, under the pretext of globalisation, was introducing new policies. The Government believes that through globalisation it could strengthen the farming sector.

“But it is essential to analyse to what extent this belief is helping our farmers. Are our farmers strong enough to compete with global market? Such issues should be brought before the public to decide what is right for them,” he said.

He said developed countries such as China also advocated globalisation but before take it up they ensured that their farmers became economically strong. They prioritised the interest of farmers over that of the corporate giants, he said.

He cautioned mediapersons to be prepared to meet the challenges of the entry of foreign media, which, he thought, would become a reality in another decade.

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