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Birla Plus brand changed to UltraTech cement

NEW DELHI: The Aditya Birla Group on Monday announced its plans to ramp up its cement production capacity by almost 50 per cent to 46 million tonnes in the next one year. It also went public with the decision to change the name of its ‘Birla Plus’ brand to ‘UltraTech’ Cement, thus making it the largest cement brand in the country with a capacity of more than 25 million tonnes. — Special Correspondent

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