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ICICI Prudential ties up with SIB

KOCHI: ICICI Prudential Life Insurance Company has announced a strategic partnership with the Thrissur-based South Indian Bank.

The partnership will enable policy-holders of the insurance firm to pay their first as well as renewal premia in cash at over 296 branches of the bank in the State.

Talking to mediapersons, Poonam Bhardwaj, Senior Vice-President of ICICI Prudential Life Insurance, and Alex Mathew, General Manager, South Indian Bank, said the tie-up would be another step towards building a seamless customer service experience. For the bank, it is yet another value-added service for the customer.

The insurance company has also announced similar institutional tie-ups for cash management solutions with the e-governance initiative of the Government of Rajasthan (e-mitra) and the Department of Posts in some of the key States in the country.

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