Online edition of India's National Newspaper
Saturday, Mar 01, 2008
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Online edition of India's National Newspaper Saturday, Mar 01, 2008 ePaper | Mobile/PDA Version |
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Tamil Nadu
People start with domestic tourism and then go for group tours and individual trips The travellers’ age group will be 27 to 45 COIMBATORE: With the disposable income levels going up in tier-two cities, the interest in travelling is also on the rise in the cities, according to Madhavan Menon, Managing Director of Thomas Cook India. “We actually see an incremental growth in travelling from tier-two cities,” he told The Hindu here recently. He was here to participate in the “100 per cent holiday carnival” programme. The company had retail network in 60 cities. The “100 per cent holiday carnival” was a programme in which it partnered with tourist corporations, international tourist organisations, cruise line and air lines. The road show was planned for 19 cities and had been held in 11 already. This was an occasion for travellers to interact and find special offers. In the tier-two cities, the growth came from first-time travellers and the regular ones. More people were becoming aware of international travel. With the acquisition of the Travel Corporation of India, the company was now focusing on domestic travel too. On a sustained basis, domestic tourism was expected to grow faster than outbound travel. Mr. Menon explained that air connectivity was available across the country and a large number of regional players were coming into play. The wide access network would promote domestic tourism. People usually started with domestic tourism and then went in for group tours and individual trips. “We see opportunity growing in this sector,” he said. Along with the growing number of travellers, the age group of the travellers was also expected to expand in the domestic and outbound sectors. International tourists were mostly in the 30 - 45 age group. Younger participants were coming in with queries coming from 20 to 25 age group too. So the travelling age group could expand to 27 to 45. Thomas Cook had several products in its basket with 20 destinations covered in external travelling (45 to 50 products) and 150 destinations in the domestic sector. The number of domestic destinations it covered was expected to go up to 300 to 400, he said.
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