Karnataka   

BJP’s environmentally clean campaign

BANGALORE: The Bharatiya Janata Party State unit on Monday went hi-tech in its poll campaign by launching its website: www.bjpkarnataka.org. The website was launched by the party’s chief ministerial candidate B.S. Yeddyurappa.

Speaking on the occasion, party national general secretary Ananth Kumar claimed that, through such hi-tech and web-based communication methods, the party was taking up an environmentally clean campaign. However, he did not make any commitment on reducing the number of cut-outs or buntings during the campaign.

He said a large number of party workers had been given the responsibility of calling up lakhs of voters over telephones to make a personal request to vote for the party candidates.

Similarly, the party would send SMS (messages on cellphones) to voters seeking their support besides initiating debate on issues of concern. The party would also contact the voters through e-mails and IVRS methods, he said.

Mr. Yeddyurappa said the hi-tech campaign would reduce the poll expenses of the party as it was cheaper than the conventional methods. Besides, it is possible to quickly reach out to a large number of voters through such hi-tech communication medium, he noted.

He assured the people of Karnataka of striving to put Kannada on the world map by increasing the data base of Kannada literature related to various issues on the Internet.

The above website had been launched during the previous elections also for election purpose. However, it is now being re-launched on a permanent basis.

Mr. Yeddyurappa ridiculed the Congress for the dissidence within that party taking a violent turn with the party workers burning the party flags and banners in public.

He took exception to the Congress workers causing inconvenience to general public by resorting to a rasta roko and other public protests to register their protest against their leaders to show their dissatisfaction over ticket distribution.

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