Kerala - Kochi   

Kochi to host Miss Kerala pageant

Rohini Mariam Idicula

KOCHI: Young, charming women armed with the gift of the gab and are modern, yet uphold traditional Kerala values, can try their luck at this year’s Miss Kerala pageant.

The pageant will be held on July 11, in Kochi.

The event was announced by the reigning Miss Kerala, Rohini Mariam Idicula, and Ram Menon, director of Impresario event managers, by unveiling its logo.

“Those who mirror the image of the modern Kerala woman — assertive and ambitious, but who uphold traditional values, stand the best chance to win the title and the sub-titles,” Mr Menon said.

This year, the International Education Council would give a Rs 2-lakh scholarship to the winner of the pageant that has been sponsored by the ITC-owned Vivel brand. Young women aged 16 to 24, with a minimum height of 5.2” can apply, before June 25. A profile, with a recent photograph must be sent to misskerala@misskerala.net.

Ms Idicula, a law graduate, spoke of how the grooming sessions and the title changed her life.

“It was not very easy though — ‘for uneasy lies the head that wears the crown’. It helped me learn more about nourishing inner and outer beauty, apart from conducting myself better in society. The urge to address problems of children and youth grew in me. I took the lead in organising five camps aimed at boosting the self-confidence of youth,” she said.

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