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Now cleanliness campaign has celluloid appeal

Staff Reporter


In a six-minute film, Manorama speaks about sanitation

A projector and a screen will be bought for each zone in the city to show the film


Chennai: The Chennai Corporation is now using celebrity appeal to encourage people to keep the city clean.

A short film, starring actor Manorama, has been made by AVM Productions to help the local body spread the message on good sanitary practices. In the six-minute film, the actor has urged people to keep their neighbourhoods clean.

Mayor M. Subramanian presented the first copy of the film on a CD to Ms. Manorama on Monday. Incidentally, the actor, known for her skilful comedy, is celebrating the golden jubilee of her career in the film industry this year.

The film was screened for residents of Kotwalchavadi Street in Saidapet.

The Mayor said that a projector and screen would be purchased for each of the 10 zones in the city to show the film. The CD would also be given to cinema theatres to screen the film during intervals. About four lakh poor families would be given red and green dustbins to dispose of kitchen waste and other waste separately.

Director S.P. Muthuraman and producer AVM Saravanan were present on the occasion.

Strict action

The Mayor inspected the sanitation of roads in Jafferkhanpet near Saidapet on Monday. He ordered the suspension of a sanitary inspector in Saidapet (West) for dereliction of duty, when he found that garbage had not been cleared in some parts of the locality.

The Mayor said that Chennai Corporation staff should not neglect the duty of removing garbage, especially now that fines had been introduced to penalise people who dispose of garbage and debris on the roads.

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