The Hindu : Business : Country Club acquires properties in Tier-II cities

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Thursday, Jun 12, 2008
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Country Club acquires properties in Tier-II cities

S. Varadharajan

To invest Rs. 100 crore in Gujarat and Madhya Pradesh

Chelsea property in Dubai operational
Launches CK27 club in Bangalore

CHENNAI: Country Club India (CCIL) has announced the acquisition of properties in Tier II cities. Driven by its focus on pan India presence, CCIL has added Lucknow, Jaipur, Indore, Surat and Pune to its fold taking the total to 44 own clubs in the 202 club network including franchisees.

Y. Rajeev Reddy, Chairman and Managing Director, CCIL, told The Hindu on Wednesday that plans were on the anvil to invest Rs. 100 crore in Gujarat and Madhya Pradesh to consolidate its operations.Elaborating on CCIL’s expansion plans abroad, Mr. Reddy said the acquisition of Chelsea Hotel (now re-christened Country Club Dubai) was a significant part of its Rs. 1,000 crore strategic expansion plan in the next three years. The Dubai property, acquired at a cost of 165 million AED (Rs. 175 crore), was fully operational, he said. CIIL had made its foray into satellite clubbing under its brand Country Klub 2007 (CK 27), a concept for intra-city penetration. The first one, developed over 40,000 sq. ft. in Surat, was already operational. A second such club in Koramangala (Bangalore) has been announced. The company has also launched a global card which entitles members to a host of privileges at the recently acquired Country Club Hotel in Dubai and other CCIL properties. CIIL has launched a project in association with Kairali Group for medical tourism and has lined up more such projects.

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