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Special edition Logan from Mahindra Renault

Special Correspondent

Available in petrol and diesel versions
Plans to launch CNG version shortly

— PHOTO: SHANKER CHAKRAVARTY

HAVING AN EDGE: Actor Kunal Kapoor at the launch of ‘Logan Edge’, in New Delhi on Wednesday.

NEW DELHI: Mahindra Renault on Wednesday launched the special edition of its sedan Logan, priced between Rs. 5 lakh and Rs.7.15 lakh (ex-showroom Delhi). The company, a joint venture between Mahindra & Mahindra and French carmaker Renault, also plans to export the ‘no-frills’ car to boost its sales and launch the CNG version of Logan soon.

Called “Logan Edge”, the new variant will be available in petrol and diesel versions with engine capacities in the range of 1.4 to 1.6 litre. The special edition car that promises better fuel efficiency comes with some additional features like reverse parking censor, anti-lock braking, luxurious interiors and some added safety features.

Addressing a press conference here, Mahindra Renault Chief Operating Officer Nalin Mehta said: “The new Logan is based on extensive customer feedback and is part of our endeavour to offer our consumers the best. An arresting combination of sleek and good looks and innovative features, Logan Edge fulfils the aspirations of auto enthusiasts across the country.”

Stating that the company is planning to launch the CNG version of Logan within the next 2-3 months that could be priced in the Rs. 5-lakh range, Mr. Mehta said it would cost Rs. 45,000 more than the existing versions. He hoped that the CNG version would do well in view of the rising fuel prices.

Mr. Mehta said Mahindra Renault would export Logan, particularly in right hand drive markets including neighbouring countries and South Africa, by this year. “We will use the dealership networks of Mahindra & Mahindra and Renault in overseas market to sell Logan,” he added. On the company’s marketing and sales strategy, Mr. Mehta said they would be expanding their dealer network by adding 54 dealers across the country in as many cities within a year. Mahindra Renault has now 94 dealers in 72 cities. It sold 26,000 units of Logan last year, capturing 12 per cent of the market share in the segment.

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