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Road safety programme launched in school

Staff Reporter

— Photo: K.V.Srinivasan

INTERACTION: Additional Commissioner of Police (Traffic) Sunil Kumar and Toyota Kirloskar Managing Director Hiroshi Nakagawa with children at the launch in Chennai on Wednesday.

CHENNAI: A safety education programme in schools was launched in the city on Wednesday by Toyota Kirloskar Motor Pvt. Ltd. as part of its corporate social responsibility initiatives.

Speaking at the launch at Chettinad Vidyashram, company’s director Shekar Viswanathan, said such initiatives were necessary in view of the worsening road safety situation. Additional Commissioner of Police (Traffic) Sunil Kumar quizzed the students on various road safety rules. “Children can become the ambassadors of the traffic police.”

Toyota Kirloskar Managing Director Hiroshi Nakagawa said the programme aims to raise awareness about of road safety among children and make them better motorists in future. The animated road safety mascot “Traffy” and the child cartoon characters “Aki” and “Maya” will adorn the campaign material. Details on the programme are available at www.tsepindia.com.

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