Tamil Nadu - Tiruchi   

Jute items sell well

TIRUCHI: Value addition in jute could be made manifold and the products would be highly marketable, M. Ramasamy, Officer in Charge, Jute Service Centre, National Centre for Jute Diversification, Kolkata, said on Monday.

Delivering the keynote address at the inaugural of a month-long basic training in ‘Jute fancy bags and utility articles’ for SHG women, Mr. Ramasamy said that while a kilogram of jute cost Rs. 40, its products fetched up to Rs. 280 a kilogram.

The programme inaugurated by District Development Manager of NABARD Solomon Paul Jayaraj was organised by the Centre which functioned under the Union Ministry of Textiles, and the Centre for Women’s Studies, Bharathidasan University.

While acknowledging that the success percentage of the training left much to be desired, Mr. Ramasamy urged SHG members to take up income generation activities to supplement family income and improve village economy. Customers like large textile houses looked for consistency in supply.

On the huge market demand, he cited instances of thousands of jute bags being sold at exhibitions. The Jute Service Centre reserved the stalls at such exhibitions to facilitate sale by SHGs.

From the raw materials bank, the inputs were supplied to the manufacturers at Government rate plus transport expenses, he said, assuring bank loans for those possessing SSI registration.

Interested participants could exercise the option of undergoing an advanced training for 14 days in the second level.

Those who undergo the third level of training for a week could become master trainers, he said, stating that the Jute Service Centre would invite such trainers to other places. Each trainer is entitled to Rs. 250 a day, he said.

Lakshmi Parvathi, a member of the Women Entrepreneurs’ Association of Tamil Nadu, is one of the trainers.

N. Manimekalai, Director, Centre for Women’s Studies, exhorted women to adopt a matured approach while fulfilling the demands of customers. They should build an image as reliable vendors.

The jute products, she was certain, would find buyers in large numbers in educational institutions where the Centre was conducting exhibition of SHG products periodically.

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