The Hindu : Andhra Pradesh News : Markets abuzz with Sankranti shoppers

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Wednesday, Jan 07, 2009
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Andhra Pradesh

Andhra Pradesh

Markets abuzz with Sankranti shoppers

Photo: K.R. Deepak

The crowded counters inside a shopping mall in Visakhapatnam. —

Pongal or Sankranti is the most famous harvest festival of South India. The occasion symbolises exchanging of gifts, which multiplies the joy of the festival and helps develop stronger bonds of love and affinity between friends, relatives and neighbours. This is also the time when businessmen and shopkeepers gear up with special schemes and offers to greet the customers.

Gift shopping

Market places are abuzz with activity as everyone indulges in massive gift shopping for all their dear ones.

Malls in the city are gleaming with special offers and come up with a range of new collections for the festive season. CMR Shopping Mall has brought in special range of sarees, dresses and shirts and trousers for the entire family.

The highlight of the season is a special offer at CMR Grand. On purchase of jewellery worth Rs.10,000, the customer will get 1 gm gold dolor free.

And on purchase of 916 hallmark gold jewellery, a discount of Rs. 55 is being offered on every gm of gold.

The impression of a branded product comes with the rider of gravity-defying price and tacked with side effects of a heart and pocket burn. Not anymore though. To cash in on the festive mood, the enticing range of offers gives plenty of options of striking a freewheeling shopping deal for Pongal.

Attire has included an impressive collection of Louis Phillip, Pepe and Indian Terrain for the season. Louis Phillip has come up with a special offer.

On every purchase of Rs. 3,000, get a special anniversary Louis Phillip shirt worth Rs.1,799.

Arrow has a range of themes to suit the modern man’s stylized fashion. Formals, Premium, Classics, Sports and Urban are some of the theme collections at the store. No longer limited to checks and stripes, the shirt is witnessing a fashion makeover.

A range of bright and bold colours is included in the collection. In keeping with the ultra modern styling, structured modifications too have been instituted with superfine cuts and an eye for detail contributing to the dandy look.

Lee has introduced a range of corduroy shirts in different colours and styles.

Semi-formal cotton shirts with the classy look of style and grace are there for the pick.

Woodlands also has attractive discount offers up to 50 per cent.

Apart from a range of footwear collections, it has men’s shirts, semi-formal and casual trousers and shorts, available in pastel shades.

Cell Point is offering a special three-day scheme for Pongal from Jan 12. Customers can exchange handsets at best market prices and also get a free SIM card activation on every purchase during the offer period.

– Nivedita Ganguly

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