Online edition of India's National Newspaper
Thursday, Jan 22, 2009
ePaper | Mobile/PDA Version
Google



Business
News: ePaper | Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous |
Advts:
Retail Plus | Classifieds | Jobs |

Business Printer Friendly Page   Send this Article to a Friend

Bajaj launches XCD 135

Special Correspondent

The new bike is priced at Rs. 45,000

— PHOTO: S. SUBRAMANIUM

EXECUTIVE BIKE: Rajiv Bajaj (centre), Managing Director, Bajaj Auto, with S. Sridhar (right), CEO, two-wheelers, and Ishikawa Tomataka, Consultant, Bajaj Auto, at a press conference in New Delhi on Wednesday.

NEW DELHI: Bajaj Auto on Wednesday launched its executive segment bike XCD 135 DTS-Si, which the company plans to export worldwide. The leading bike-maker is also planning to launch sports bike Ninja 250 from its technology partner Kawasaki soon. Priced at Rs. 45,000, the new bike comes with 10.5 brake horsepower (bhp) engine. The first batch of the bike will be rolled out from its Aurangabad plant in Maharashtra, while the subsequent production will take place at the Pantnagar facility in Uttarakhand. Launching the bike, Bajaj Auto Managing Director Rajiv Bajaj said the company planned to export the new bike from April. It plans to sell 20,000 units of the new bike a month. The company also plans to introduce sports bike Kawasaki Ninja by mid-2009, which would be priced over Rs. 2 lakh. It is also proposing to launch motorcycles from Austrian bike maker KTM, in which Bajaj Auto has over 25 per cent stake.

Ramnath Subbu writes from Mumbai:

While the premium end of the motorcycle market was witnessing low growth and the entry level bike segment was seeing declining growth, the mid-size bike segment had been seeing good growth. “In times of a downturn, customers tend to consolidate their choice in the middle level,” Amit Nandi, General Manager, Marketing, said.

Printer friendly page  
Send this article to Friends by E-Mail



Business

News: ePaper | Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous |
Advts:
Retail Plus | Classifieds | Jobs | Updates: Breaking News |


News Update


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | Publications | eBooks | Images | Ergo | Home |

Copyright 2009, The Hindu. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu