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SAR Group to enter mobile handset market

Sandeep Joshi


Plans to set up

unit in

Himachal Pradesh


NEW DELHI: After having set up strong pan-India marketing and sales network, SAR Group that manufactures Luminous brand of power and energy storage products is all set to enter the mobile handset market next month as a new entity, Wynn Telecom.

Under Wynncom brand, we hope to be among top three Indian handset companies within one year of our operations,” Wynn Telecom Co-founder and Chairman Rakesh Malhotra told The Hindu.

Besides offering affordable and unique products, we will leverage the wide presence of Luminous brand to our advantage to tap the Indian market,” he said.

“There is a huge gap between demand and supply in the handset market, thanks to over 1.6-crore new subscribers that are being added every month,” Mr. Malhotra said.

In the first year of its operations, Wynn Telecom would spend over $25 million and gradually scale it to $100 million, which includes setting up a manufacturing base in Himachal Pradesh. “Initially, we will be sourcing handsets from China from our dedicated contract manufactures, while we have also set up an exclusive design centre in China for creating India-specific products,” he added.

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