Online edition of India's National Newspaper
Tuesday, Apr 05, 2011
ePaper | Mobile/PDA Version
Google



Tamil Nadu

News: ePaper | Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous | Engagements |
Advts:
Retail Plus | Classifieds | Jobs | Obituary |

Tamil Nadu - Chennai Printer Friendly Page   Send this Article to a Friend

Capturing hearts of voters through arts

B. Kolappan and Meera Srinivasan

— Photo: M. Vedhan.

Reaching out to people:Artists from cultural groups affiliated to the CPI (M) performing at a campaign near Porur recently.

CHENNAI: They travel extensively, covering some of the most remote areas in the State. They perform at street corners, under trees and on temporary platforms erected by colleagues — the untiring efforts of thousands of party workers and artists become more visible during elections.

Coming up with catchy lyrics for a popular film song tune or scripting a street play that seeks to influence the voter's mind is no easy task. What is even more challenging is to perform at a street corner, with a basic microphone set on a hot summer afternoon with vehicles passing by.

S. Vasanthi, however, showed no sign of being distracted or fatigued. The singer from Mettur has been with the CPI(M) for nearly two decades. With an instantly appealing voice and clear diction, she sings: ‘ Yerudu yerudu vila vaasi…' under the peepal tree in Ramapuram near Porur, with another performer supporting her with his loud and steady beats on the thavil.

The satirical lyrics highlighting the issue of price rise have the small audience gathered around smiling. “We have artists from different groups such as the Safdar Hashmi Kalai Kuzhu that have been associated with the party,” says Damu, a member of the goup.

Lyrics could either be sarcastic and funny or simply celebratory. There was a time when no DMK meeting was complete without a performance of Nagoor E.M.Haneefa. The party cadres would go euphoric when he began his full-throated rendition of “ Odi varugiran udayasuriyan”.

A number of singers try imitating him, but only a few could match his charisma and appeal. Now Iraianban Kuthoos is a familiar face on the DMK dais. Of late, the DMK is using tunes of popular songs in the ‘Kuthupattu' genre of Tamil film music to begin its meetings. Songs such as ‘Daddy mummy veetil illa' and ‘Thakita thakita thakita' have lent themselves to lyrics promoting the party. Though MGR film songs are AIADMK's stock fodder, the party released special songs to attract voters even during his life time.

“ Vaasal yengum rettai iIali kolamidungal Gandhi mannavanin kaaladiyil maalai idungal…” and “ Puratchi thalaivarin vazhi nadappom puthiya samuthayam thaan amaippom…” are some of the old numbers.

In recent times, an album released by T.Nagar AIADMK candidate V.P.Kalairajan has become a hit among those in the party.

Printer friendly page  
Send this article to Friends by E-Mail



Tamil Nadu

News: ePaper | Front Page | National | Tamil Nadu | Andhra Pradesh | Karnataka | Kerala | New Delhi | Other States | International | Opinion | Business | Sport | Miscellaneous | Engagements |
Advts:
Retail Plus | Classifieds | Jobs | Obituary | Updates: Breaking News |


News Update



The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | Publications | eBooks | Images | Ergo | Home |

Copyright 2011, The Hindu. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu