Kerala - Alappuzha   

Coir exports set to touch Rs. 2,000 crore by 2017

ALAPPUZHA: Coir Board chairman V. S. Vijayaraghavan has said that the Board had set an coir product export target of Rs.2,000 crore by the end of the 12th Plan period (2012-2017).

Inaugurating a three-day management development programme for coir exporters and executives in the coir sector here on Wednesday, Mr. Vijayaraghavan said coir was the only export item from India that had maintained a continuous growth trajectory even during the recent global economic crisis.

Stating that the Board had already submitted a memorandum to Prime Minister Manmohan Singh urging the setting up of a Coir Mission with this situation in view, he sought the co-operation of the export community to boost exports. At the initiative of the Coir Board, the Centre had also extended increased benefits to the export sector under its foreign trade policy (FDP) to sustain exports of handloom products, which were showing a downward trend in the recent past, he said.

The training programme, intended to develop trade skills and professional competency among the participants and to equip them to keep pace with the emerging global challenges, has sessions being handled by faculty of the Indian Institute of Foreign Trade (IIFT), New Delhi. The programme, Mr. Vijayaraghavan added, was part of the Coir Board's objective of developing an integrated approach among coir manufacturers and exporters towards enriching export management skills to deal with the growing demand and changing tastes of customers both in the domestic and overseas markets. A similar training programme would be arranged at Pollachi in Tamil Nadu from June 27.

Coir Board Director (Marketing) M. Kumaraswamy Pillai and secretary M. Kumara Raja also spoke. Thirty members drawn from the coir exporting community in the region are participating in the programme.

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