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Thwack launches two new badminton racquets

A. Joseph Antony

SINGAPORE: If grip on a racquet is going to take you places, the ‘Backhand King' of badminton unleashed a double delight, unveiling Thwack's SFX and JFX range at the Fairmont Hotel here on Wednesday.

“A sound backhand can be turned into a potent offensive weapon,” stressed Xiong Guobao, seen as a predominantly defensive player in his time, but the winner of 13 international titles, including three singles crowns in the Thomas Cup.

Grooves built into the grip of both racquets allow a player to place his (or her) index finger above the thumb for the forehand and vice versa. “The grip, ideal for beginners and professionals, is as easy as holding a pair of chopsticks,” said Guobao in his native Mandarin.

A video and training manual (from a player who never suffered a serious sports injury in his nearly two-decade long career) should be a bonus along with the racquets, each priced between $100 and 200.

“It took two years to make and the innovation in the grip (which has an international patent) will be our strength in capturing the mindshare more than the market across South East Asia, India and Europe,” said Akhil Ganatra, Managing Director of One Group.

“Thwack has no language barrier and the upward curl to the horizontal in the T of the logo represents a player exultant in victory,” said Reji Mathew, Managing Director, One Sports.

“‘Advantage you,' is not just the bottom line but our philosophy. The idea is to bring fun back into fitness for those daunted by the dedication and discipline it demands,” he added. Also launched was the Thwack Humanoid, exercise equipment designed on the principles of Wushu, the Chinese martial art. Demonstrating its sturdiness in receiving kicks and punches was Zach, a martial arts champion.

“Unlike the punching bag, the Humanoid replicates the body and helps those practicing to target points such as the jaw, face, solar plexus and though illegal in sports, the groin as well,” he said. Other products in Thwack's portfolio include shuttlecocks, tennis balls, punch mitts, gloves and kit bags. “Guobao is in the process of designing a sole ideal for the shoes of badminton players,” said Kiran Ganatra, Chairman, One Group.

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