Profiling oneself is essential, says expert
Everyone of us is a brand and we need to sell ourselves, tells Director of Conduira P.V. Rama Sasank at a training programme organised by the The Hindu Education Plus
“The job sector is like any other sector or market. Where one is the customer (the recruiting company) and the other is the product to be sold (the candidate). It is all about profiling oneself and the best profiles get the best jobs or offers,” said Director of Conduira P.V. Rama Sasank at a training programme organised by The Hindu Education Plus at Al-Ameer College of Engineering and Information Technology, Gudilova.
The training programme was held as part of the Eplus Club activity and over 150 students from various streams attended the session.
The Director of Conduira drew a comparison between brand building exercise of products and profiling oneself.
“Like the commercial products, everyone of us is a brand and we need to sell ourselves. We should be able to showcase our strength and qualities at the interview. We need to communicate ‘what we are good at'. And for that we need to build a good profile. And profile is nothing but a description of yourself,” he said.
Quoting the examples of brands like Bajaj Pulsar and Hero Honda Splendor, he said, “If Pulsar is for speed then Splendor is for mileage. Both speed and mileage are the strengths of the respective brands. Similarly, we need to do a SWOT analysis to assess our strengths. The individual strengths could be: Good in academics, could work in a team, ability to learn or leadership skills. Whatever be the strength, it has to be highlighted and communicated to the interviewer with clarity.”
Giving a few tips on how to build a profile, he said that it cannot be made overnight. One has to work from the first year, so that by the end to the final year in the college, the profile would be ready.
A few tips:
* Leadership and team skills: If one feels that leadership and team skills is one's strength, then he or she should take part in as many as possible team events like symposiums, tech seminars, college functions and events, camps or team games. Highlight these events in your profile to communicate your strength.
* Good in academics: This can be highlighted by communicating your marks in examinations and how many papers or projects you have submitted. Students good in academics should take the initiative to present papers in seminars or submit projects to build a good profile on their strength. Display your knowledge and ability.
“A profile is nothing but the list of your strengths and it has to be communicated with good examples and case studies. A puffed up profile could be very dangerous and would make a negative impact. Build your profile by actually participating or taking up in the activity,” said Mr. Sasank.
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