Name of the game
MANU REMAKANT
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Kairali TV's `Sing and Win' is a game show with a difference.
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What sets `Sing and Win,' a game show on Kairali TV apart from other pre-recorded phone-in music shows is the manner in which it is presented, according to the executive producer Somakumar.
Unlike the other shows that record viewer requests and play music, `Sing and Win' is a musical game show and secondly it is a live phone-in show. Callers can interact with presenters live, even as the show is being aired.
According to Somakumar, the show was the brainchild of Mammootty, who is also the chairperson of the channel. The hosts were chosen after a huge talent hunt, where hundreds of prospective hosts were interviewed. "The qualities that we were looking for were good presentation skills and the ability to sing, the person had to be charming as well," says Somakumar.
Nikhil was chosen as the male anchor and actress Tessa anchored the show with him for sometime. A few episodes later Nimmi was chosen as co-anchor. With a racy script, the duo would question viewers, who were participating, on various music related topics in real time. There are several prizes to be won. The show began to reap results in terms of popularity. The show will complete 200 episodes in July.
Nikhil and Nimmi acquired near iconic status with the success of the show. Racy dialogues, and witty comments became trademarks of the immensely popular show. "The combination clicked," says the producer of the shows success. The programme suffered a minor setback when Nimmi left the show to get married. Sumi has replaced her and according to Somakumar, the show is recovering lost ground.
And it is not all entertainment on the show, "We try to give a lot of information on music through this programme," says Somakumar, hinting at the infotainment content of `Sing and Win.' Another aspect of the show that the producer highlights is the fact every 25 episodes there is a change in the pattern of the show. At times there are special shows as well, "When music director Raveendran passed away, two episodes of the show were dedicated to the memory of the great man."
Occasionally the thought of wrapping up the show crosses Somakumar's mind, "Some times I really want to bring the grand show to a close." He attributes it to the tediousness of being associated with the same show for almost four years. But such thoughts are only fleeting, "But people won't let us do that."
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