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Dia... for your eyes only
Dia Mirza at a Mcdonald's outlet in Delhi
MCDONALD'S INDIA celebrated the "World Children's Week" this past week in association with the prominent Non-Government Organisation ORBIS International and Delhi-based Dr. Shroff's Eye Hospital. It was a fund raising event to support paediatric eye care.
And, to do the honours Bollywood starlet and former Miss Asia Pacific Dia Mirza to work asan `Honorary Crew Member' at it's Janpath outlet to lend support to the cause of paediatric eye care for visually and economically deprived children. Flashing that arresting innocent smile, surrounded by fans, she was at home selling cards, calendars and other gift items. The customers were visibly excited to buy things from her. And, one fan of the actress was seen buying as many as 100 cards!
McDonald's contributed the earnings on food and beverage sales garnered during the time of her presence at the outlet for vision correction surgeries. Choosing to say only a line about her journey from modelling to acting, Dia said, "I am enjoying this very well". Little more coaxing and she answered: "I am not here to discuss about my films, it is better for us if we talk about welfare of children on this day". She said she was "feeling great working as a crew member of McDonald's. It is an excellent effort to work for children's welfare."
For Dia, this fund raising event was not new. She said she has been interested in such social causes right from her school days. Recently, she had worked actively for a fund raising event in Mumbai for women welfare. Giving her message to children, she said, "Children are very close to my heart, they should always remain happy and lively".
According to Vikram Bakshi, Managing Director, McDonald's India, "Being responsible is not only our heritage, it is an integral part of our business strategy. Through this initiative, we hope to make a difference to the lives of at least a fraction of the visually disadvantaged children". Almost 300 children have already benefited from the vision correction surgeries under this initiative of McDonald's in the past two years, he adds.
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