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Crest of success

Two hits and cine industry's stakeholders in the city are already feeling upbeat

PHOTO: M. MOORTHY

OVERWHELMING Buzzing crowd

With superstar Rajni's `Chandramukhi' romping its way to 100th day spectacle and Vikram's `Anniyan' heading for silver jubilee day show, cine-goers in the city finally have something to cheer about.

At least this time round, they have exhibited an eagerness to flock to theatres for enjoying the silver screen drama and be an admiring crowd.

The city's biggest theatre, Kalaiarangam, and the Sona-Mina complex at the Junction area are apparently witnessing a never before patronage for all the shows.

Theatre owners are far too glad to see the crowd turning out in droves, and mostly in units of families, even for the second show.

There is a palpable sense of relief to see multitudes of humanity standing in serpentine queues for the tickets and, most importantly, the expression of satisfaction on peoples' faces at the end.

In fact, Chandramukhi is doing well in the city as well as sub-urban towns, compared to Anniyan, which has attracted the city-bred masses more.

Similar plot

Interestingly, in both the films, the plots and sub-plots are woven around the concept of split personality. People seem to be appreciating the storyline of both these films. Says, Anbarasan, a city college student, who has watched `Chandramukhi' thrice: "Each time I watch the movie, it looks different." With oozing veneration for his icon, he says he wishes to make it to the theatre couple of times more before being a part of the 100th day fanfare. For housewife, Geetha, and her entourage, the majestic comeback of the superstar is exciting enough.

Anniyan is filling the coffers too, with never a dull moment. "This movie has helped me appreciate realistic presentation of surreal," says Gajendran, a retired railway employee. "The vicarious pleasure one draws from watching the movie is the essence of entertainment", he says.

Will these two movies, which have succeeded in succession, reverse the trend of cinema theatres getting converted into marriage halls and shopping malls and give the much desired fillip to the industry?

Theatre managers do feel that the high turnout augurs well. But then, they are equally circumspect.

There is unanimity in their opinion that patronage by women counts the most.

"No doubt, theatres have so far been the hot spots for mental unwinding in this entertainment-starved city. But where is the guarantee that Kodambakkam will continue to deliver films of this genre", ponders Sivaraman, manager of a theatre in a suburb.

His limited solution is value-addition to multiplexes with shopping facilities, restaurants, and peeks of greenery for children to play.

R.KRISHNAMOORTHY

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