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Love is in the air

If love is driving you crazy, the market is here to add its bit

With spring setting in, flowers are blooming all around. And with them, beautiful butterflies too are fluttering around. Photo: Mohammed_Yousuf

Come February the winter is almost gone and the soothing spring pervades the air. Suddenly it is a very colourful and desirable world, a world full of expectation - and romance. It is that time of the year, when in the name of St. Valentine, flowers, gifts, goodies, cards and pleasantries are exchanged between the loved ones, eager to reiterate and reaffirm their bonds of love. Never to let go an opportunity to profit from, the market is awash with an array of stuff, all presumably to woo the near and dear ones. And, as usual, restaurants, hotels and shopkeepers have come out with special V-Day packages, dinners, cakes, chocolates and a bewildering array of merchandise.

To begin with one can start with love games! Mauj Telecom, a leading wireless solutions provider, promising to send love in the airwaves, has brought out six mobile games based on some of the most celebrated love stories. These include all time classics like Heer Ranjha, Laila Majnu, Salim Anarkali, Romeo Juliet, Rapunzel and Sassi Punnu.

Besides there are special "I love You" messages in 11 languages and much more.

In every game the player has a clear cut task - save Anarkali from getting entombed, help Majnu collect hearts, roses, eliminate goons and unite Heer and Ranjha, unite Sassi and Punnu, rescue Rapunzel and prove that Romeo Juliet love is eternal. It is a novel idea in these e-times, where there are lots of gift ideas to choose from.

WorldSpace Satellite Radio invites you to celebrate your love on digital airwaves. Couples can share their love stories on Radio Mirchi and may be get a chance to dine at a starred hotel.

You can get to speak your heart out to that special person in your life on Spin, India's only 24-hour rock radio station dedicated to showcasing the hottest international rock and pop hits.

To make it better you can take part in the "Straight from the heart" contest and win a romantic getaway for two to Goa! Talking of Goa, there are romantic getaways at Kenilworth beach and resort and spa in Goa.

The resort has an enticing Valentine offer for three nights and four days, encompassing a wide array of activities.

And for all Salsa lovers enjoy Salsa on Valentine's Day at the Tapas Bar, Vasant Continental Hotel, Vasant Vihar or participate in the all-star Salsa weekender in Goa.

Blush-on!

While Color Bar has introduced vibrant shades in eye shadows, blush-on, lipsticks and lip glosses to dress you with colours of love this Valentine, Oriflame wants you to treat your loved ones with its "Fire and Ice" tempting and seductive fragrances and body and mind range of sensual body products. Silver Rain, too, wants you to pamper your loved one with a gorgeous bouquet of rare fragrance it has come up with especially for the occasion. Or retreat to paradise and immerse yourself in nature's rejuvenating nutrients with H2O Plus range of gift sets for your Valentine.

Magnificence, the leading designer packaging and gift boutique has unveiled an array of innovative and unique gift ideas for Valentines - ideas in the shape of ornamental bouquets designed in myriad colours, shapes and sizes done up with various coloured stones, fabrics and embellishments to last forever, heart shaped photo frames, gift platters and candles, wines and chocolates. There are even sunglasses from Tommy Hilfiger for the V-Day. Adora has a "Your Love Forever" collection that captures the eternity of diamonds set to expressions that define pure love. There is a contest too with the lucky winner slated to win exclusive diamond jewellery set specially designed by the melody queen Lata Mangeshkar, under her signature line `Swaranjali'. Or you can cuddly with Orra jewellery this Valentine. Customers purchasing Orra jewellery this Valentine season will be gifted a special limited edition Teddy Bear. The leading brand of lifestyle products, art d'inox, has an exciting range of candle stands, photo frames, flower vases and bar accessories. There is a Tondo collection, mainly of pendants, in yellow gold, diamond, stainless steel and leather. Enamor innerwear has introduced for this Valentine's Day, the romance of roses in its lingerie and innerwear collection.

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