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The style goes on

Ritu Kumar opens a new store

REJOICING Ritu Kumar (right) with designer Rohit Gandhi and model Krishna Somani

Ritu Kumar, regarded by many as the Queen of Indian Fashion, launched a new store at The Crescent Mall, Lado Sarai, in New Delhi this past week. After the recent demolitions at MG-1 and MG-2, designers are starting afresh and this mall is turning into the desired destination for the fashion fraternity. Designer J.J Valaya agrees, , "The Crescent is as dramatic in structure and great in terms of location."

Navin Ansal of Ansal Group, welcoming it, said it is a one-stop shopping centre. He himself has plans to launch a store at the mall very soon. He unravels, "It is going to be a very glamorous and seductive store."

Designer Ranna Gill will also launch her store here later this month.

The launch was followed by a fashion show that showcased Ritu's collection of traditional Indian clothes and clothes highlighting Indo-western fusion. The outfits were based on a rural theme gathered from across the country. The lehengas looked ravishing with the traditional crystals implanted on them. Black was the colour of the evening as the models walked the ramp wearing black sarees. Knee-length flowing skirts inspired by Rajasthani culture also made their distinct impact. The collection reflected Ritu's fervour for the revival and furtherance of traditional Indian arts and culture. Ritu says she will soon launch new line of clothes called "Young Line" exclusively for teenagers.

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