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Inspired by the river

Aravind Joshua sources fabrics from the region around the river for `Godavari'


If Sekhar Kammula's Godavari was a journey from Rajahmundry to Bhadrachalam, the ensemble in the flick was designed from fabrics woven in the region.

Designer Aravind Joshua decided to focus on costume rather than fashion for the film and also brought in a lot of khadi as a style statement. "With cinema the fabric can be recognised as a trendy option by the Generationext," says the designer.

So where did he source his warps and wefts from?

"We chose the cotton saris from Bandarlanka, which is close to Amalapuram. The saris are woven in cotton and stand out for their contrasting small borders. The saris are woven in vibrant colours traditionally. Since the theme colour of the film was blue, we gave them the colour palette two months before the film commenced. The tones were muddy red, earth and aqua blue, as one would come across the sojourn over the river," he says as he used the tones for Komalinee Mukherjee's ensemble in browns, orange, green and more.

For Sumanth, it was linen and more cotton weaves that gave him the urban chic look in contrast to his mass look in earlier look.


Designing for the rest of the character aboard was equally challenging, says Joshua.

"There was Pullamma, a dosa maker — a typically East Godavari character as also a parrotwala. I had earlier worked for DRDA in the region so was familiar with the costumes here," he says.

"For the grandeur we chose jamdani from Pithapuram. This tradition was brought here from Kolkata by the erstwhile rulers here. Again khadi was sourced from Pondur near Visakhapatnam for the film. Few fabrics from Uppada, Chettinad and Ludhiana," he says.

Talking about his forthcoming projects, Aravind says it is destination Bollywood the coming year.

"This time I would be working on hi fashion," he sums up, not wanting to reveal more.

SYEDA FARIDA

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