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Awards in the air
Radio Mirchi has announced the call for entries of the fifth Mirchi KAAN Awards, said to be the first and only “pure play radio awards to honour excellence in radio advertising in India”.
All radio spots, aired between January 1, 2007 and January 31, 2008, are eligible for entry. “A great Radio commercial demands greater talent and creativity than in any other medium. While creating radio jingles one is limited by the size of the mind and the imagination.” Say the organisers.
The jury panel for the awards are Prasoon Joshi, Piyush Pandey, R. Balakrishnan, Ravi Deshpande, Mohammed Khan, K.S. Chakravarthi, Agnello Dias, K.V. Sridhar, Rajat Dholakia, Ram Sampath, Priti Nair, Rekha Nigam, Bobby Pawar, Shantanu Moitra, Ramanuj Shastry, Ashish Khazanchi, Gullu Sen, Prahlad Kakkar, Pradeep Sarkar, Josy Paul, Suguna Swami, Senthil Kumar, Sunil Thoppil, Deepa Krishnan and Ramesh Ramanathan.
Radio Mirchi will also sponsor two radio creative hotshots below the age of 30, for an all expenses paid trip to the Cannes Lions 2008, from the agency that wins the Crystal Award.
For details and registrations log on to www.radiomirchi.com.
The last date for entries is February 22.
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