Online edition of India's National Newspaper
Monday, Apr 21, 2008
Google



Metro Plus Kochi
Published on Mondays & Thursdays

Features: Magazine | Literary Review | Life | Metro Plus | Open Page | Education Plus | Book Review | Business | SciTech | NXg | Friday Review | Cinema Plus | Young World | Property Plus | Quest | Folio |

Metro Plus    Bangalore    Chennai    Coimbatore    Delhi    Hyderabad    Kochi   

Printer Friendly Page Send this Article to a Friend

TRAVEL TANGENT  RISHAD SAAM MEHTA

Guinness’ record

OFFBEAT Here’s how a dilapidated brewery turned the fortunes of its owner around



IRELAND IN A GLASS A pint of Guinness

Today, most people would tell you that the perfectly drawn pint of Guinness is Ireland in a glass. The beer that epitomises this island is one of its best imports and arguably the best dark beer in the world.

Yet the story of Guinness is an interesting one. Arthur Guinness bought (or rather squandered his money according to his friends and well wishers) a dilapidated old brewery at St. James Gate in Dublin in 1759.

And, this was at a time when there were plenty of other breweries in the area drawn by the excellent water source that was the river Liffey.

A proposition that would wipe out Arthur forever, as his friends thought, turned his fortunes around. He brewed a beer with roasted barley that gave it its characteristic dark colour and was soon in direct competition with dark beers that were being imported from England. Not only did Guinness win over the Irish market, it also became the best selling beer in England too.

In 1881, Guinness was producing more than one million barrels of stout and by 1914 it had become the largest brewery in the world.

There is an interesting story about how, when the Dublin water board came to cut off his water supply because they deemed he was using too much water for his brewing, Arthur Guinness is reputed to have stood with a pick axe, ready to defend his water with his life. Peaceful negotiations followed and were in his favour.

Today this whole enchanting story can come to you at the Guinness Storehouse, at the original brewery at St. James Gate in Dublin. It’s a fascinating seven storeys of history that spans 250 years and tell about the manufacturing, the ingredients and also about the advertising that has made Guinness so famous.

It all ends with a perfect pint at the Gravity Bar on the seventh storey where you can sip your beer and have fantastic views across Dublin city.

Printer friendly page  
Send this article to Friends by E-Mail



Metro Plus    Bangalore    Chennai    Coimbatore    Delhi    Hyderabad    Kochi   

Features: Magazine | Literary Review | Life | Metro Plus | Open Page | Education Plus | Book Review | Business | SciTech | NXg | Friday Review | Cinema Plus | Young World | Property Plus | Quest | Folio |


The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | Sportstar | Frontline | Publications | eBooks | Images | Home |

Comments to : thehindu@vsnl.com   Copyright © 2008, The Hindu
Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu