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Banking on gold

Alpana Gujral’s new jewellery range confirms gold is in vogue



Real beauty A blue topaz and ruby diamond ring from the range

Despite volatile prices, gold jewellery has maintained its global position as the most popular item chosen by women. There is yet another opportunity to discover the pleasure of owning a masterpiece in gold. Alpana Gujral, Delhi-based jewellery designer, unveiled her new yellow gold collection titled “Masquerade – The Signature Collection” in the Capital recently. An alumnus of The Delhi School of Art, Alpana has tried to uncover the sensuality of La Bella Mascherata with her new collection that celebrates the gleam of pure gold and pristine pearls. The use of traditional craft of minakari in gold, ruby and sapphire makes her chic collection that include earrings, necklaces, bracelets and rings exclusive.

Signature collection of cocktail rings, cuffs, earrings and necklaces created in gold, has been balanced with the use of tourmaline, citrine, aquamarine and other precious stones. According to Alpana Gujral, “This collection has been designed specially as yellow gold is back in fashion in a big way and I personally feel it is one of the best materials to work with. I feel that white gold is not that good for Indians. As I wanted to put it across in a different way, yellow gold has been combined with black.”

In an effort to make traditional jewellery contemporary, Alpana, worked closely with the master craftsmen from Rajasthan, and has tried to give a different style by developing a special kind of ‘lac’, which is far lighter than the one used in traditional ‘Jarao’ jewellery and is thus comfortable for youngsters. The hand-made jewellery range is priced from Rs 10,000 upwards. The newcollection was exhibited at Alpana’s store in Emporio Mall this past week.

SANJEEV VERMA

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