Banks, realty renewing ties
The signs of a recovery in the global economic sphere seem to be renewing the relationship between banks and home finance institutions and the real estate industry.
Earlier, these institutions had suspended their ties with the realty sector following the slowdown in the economy in the country and across the world that began with the sub-prime crisis in the U.S.
Now the situation has changed. If it was the builders hosting property shows to ward off a real estate collapse, today, the banks and home finance institutions seem to be ready to organise such events to prop up the market. The two-day property advisory mela organised by the HDFC on budget properties in the city this week has evoked a good response.
“We have kick-started the home loan fair in a small way by campaigning through e-mails and short messaging services. Only four builders have taken part in the show,” says Gokul Das, manager (North Kerala), HDFC (Home Loans).
“But the feedback has been tremendous,” he says.
BIJU GOVIND
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