New directory for real estate
RANJANI GOVIND
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The National Association of Realtors has launched its first All India Directory that could help people interact better in the real estate industry. Farook Mahmood of Bangalore Realtors Association spells out details to RANJANI GOVIND
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NEW INITIATIVE: Farook Mahmood, President-BRAI; Irshad Ahmed, Secretary; K.K. Malpani, Founder-KOAPA; Raj Menda, President-CREDAI; and N.R.B. Garda,
In spite of all the info that can be accessed on the Net, it's a hard-bound book brimming with facts and data, sitting snugly on your desk at the workplace or home, that would prove handy for any kind of nippy dealings. This would ring true with the new directory for the real estate industry, released by the National Association of Realtors-India (NAR-I) this week.
Says Farook Mahmood, President, Bangalore Realtors Association (BRA-I) & Immediate Past President, NAR-I, “This is something that the industry was missing all these years, and I hope the gap is filled with this directory as the listings from the whole of Indian real estate is phenomenal.”
National Association of Realtors-India is the apex body of realtor associations currently in nine metros in India and is affiliated to NAR-USA and the International Consortium of Real Estate Association (ICREA) which is represented in 46 countries across the globe. NAR-India has launched its first All India Directory and it was formally made public by Raj Menda, President, CREDAI-Karnataka, along with Farook Mahmood.
Huge opportunities
“We need to create a more professional realtor fraternity to play in the global market place. This directory will open up huge opportunities for realtors, developers, and property buyers looking for quality and dependable services throughout India,” said Farook.
Raj Menda stated “It is associations like BRA-I that bring about professionalism and follow a code of conduct.”
Among industry stalwarts, K.K Malpani said that “the real estate is looking at a bright future with the markets improving,” while Irshad Ahmed wanted BRAI and CREDAI to “sign a bilateral agreement for better cooperation”.
Why would this directory be a prized possession? Says Farook, “The National Association of Realtors has over 1,000 members in nine cities — Bangalore, Chennai, Mumbai, Delhi, Pune, Kolkata , Hyderabad, Vadodara and Ahmedabad. This is the first edition ever printed in India comprising all service providers across the country and consists of 600 pages with relevant information.”
All the listings in the directory have been accessed by way of advertisements, word of mouth, referrals from existing clients, database and websites.
Are such directories common all over? “Like the yellow pages sector, specific directories are popular globally, but this is the first time ever a directory of this magnitude would open up opportunities for both realtors and developers, and indeed for property buyers looking for quality and dependable service,” says Farook.
This directory is targeted at anyone wanting to buy, sell, lease or transact in real estate. It contains chapters with information on property purchase, home loans, architecture, technology, green cities, conservation and energy efficiency, mixed-use communities, legal terminology, stamp duty, taxation and SEZ.
This will be distributed to select corporate houses, trade offices, IT companies, consulates, trade missions and hotels and also to 46 real estate associations across the globe, says Farook. “The first edition costs Rs.1,000 and is available at the BRAI association office. Perhaps, later, at the leading book stores across India.”
Would such handy inclusions help? “That this directory is coming at a time when the economy is poised for a nine per cent growth, assumes more significance. It lists out the thousands of realtors who will play a significant role in pushing our economy to the nine per cent mark. Construction accounts for around 10 per cent of the GDP. If you include property investments from abroad in terms of both consumption and FDI, the role played by the realty industry is even more,” contends Farook.
At the directory launch in Bangalore, professionals were also of the opinion that there is plenty to be done by every stakeholder to make the property industry a globally-recognised and organised platform.
“We need to take up many issues with the government, while rationalisation of taxes and duties largely remained unresolved. India needs to create a more professional realtor fraternity in the global marketplace to ensure we get a large pie for ourselves,” they said.
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