Retail Plus
Hyderabad
The Magic of HOME Food
IN this era of fast paced lifestyles and booming corporate culture, time becomes a premium commodity. Hectic schedules and impossible deadlines force people to depend on hotels, cafeterias and catering centres for daily food.
The trend is all the more prevalent amongst thousands of youngsters who have migrated to the city due to professional reasons. Almost every segment of the corporate spectrum including BPOs, IT firms and other organizations are teeming with young professionals who hail from other places but have made Hyderabad their home.
Depending on commercial sources for daily food becomes more of a necessity for most of such working professionals. The one basic need that becomes a luxury for many is home cooked food. ezeemeal comes across a whiff of fresh air to all those people missing home and craving for home cooked vegetarian food straight out of mom’s kitchen.
Three young professionals from varied backgrounds with flourishing careers realized the need to infuse the home food element into Hyderabad’s catering scenario and the result is ezeemeal express meals. The start-up company that specializes in whipping up delicious meals and delivering them at door-steps is now a craze amongst the city’s professionals what with the catering house’s specialty being home food.
Praveen, Satish and Shivaji are the three young entrepreneurs who innovated the concept of giving working professionals access to home cooked food. Talking about ezeemeal’s functionality, Praveen says “Home food is our forte. Our chefs are trained to dish out food that taste’s straight out of a typical home kitchen and reminiscent of mom’s cooking.
All of us have this craving for home food as it’s the mother or the lady of the house who cooks food in a typical household. A lot of care, attention and of course, affection go into the making of home food. Hence the distinct taste stays with us forever.
And home cooked food is mostly healthy as it is prepared in hygienic surroundings. We at ezeemeal believe in replicating the magic of home food in the most hygienic conditions.” True to his words, regular customers of ezeemeal vouch for its homely taste and top quality.
“We take personal care in the minutest of things including sourcing of vegetables and ingredients, cooking methodologies and delivery time which is express in nature. We use an algorithm that we have developed ourselves to facilitate quick and on time delivery. This has not only helped us in delivering with efficiency but also has positioned our business as a very scalable one. We also have our regular clients over for a detour of our kitchen periodically. We want them to see for themselves the high standards we maintain in our kitchen. Be it the procedures or the staff or the ingredients, we ensure that high quality standards are set and adhered to.
We also maintain online accounts of all our customers which can be modified by themselves which is first of its kind” adds Shivaji. ezeemeal offers a real value addition to its clients as the menu suggests.
One typical meal consists of rotis, rice and two vegetarian curries, mostly north-indian and curd or raitha along with dessert on special days.
The menu changes everyday in order to avoid monotony and commenting on the same, Satish says “Every ezeemeal should be a unique experience and we ensure the same. All our dishes are laced with that unmistakable, incomparable aroma that’s so unique to food lovingly dished out by mom. And yes our express delivery of lunch and dinner enhances the whole experience as food is delivered dot on time every single day.
The cost is also a crucial factor as it is surprisingly low and affordable.” A host of clients especially corporate clientele are enjoying the whole experience called ezeemeal and the popularity is soaring by the day.
If you too want a true taste of authentic home food replete with unending varieties and value additions, then dial 9396666669, 9396666939 or visit www.ezeemeal.com
C P RAJ
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