Retail has never been driven so much by films as it is today. On the Net, on mobile phones or on paper ads, stars are everywhere, driving the sales of music, wallpapers or washing machines. We take a look into what is keeping the keepers of Kollywood on their toes.
The complete man!
Looks like actor Aadhi is the man to watch out for. Silently climbing up the ladder seems to be his hallmark. With Samy's Mirugam bringing out his histrionic talent and S Pictures' Eeram showing him as a suave cop, he now has Ayyanar lined up, which will showcase him as a mass hero. Michael Rayappan's Aadu Puli is nearing completion. But the rabbit in his hat is Amma Creations' Aravaan directed by Vasanthabalan which was launched recently. "I greatly admire Vasanthabalan and loved Angadi Theru. It's a dream to work with him and its going to be very challenging to do the role of an 18th century tribal in Aravaan," says Aadhi. Pasupathy, Dhansika and Archana Kavi are his co-stars. Vasanthabalan is thrilled with his choice, "Aravaan is a man with all 32 manly qualities and Aadhi's height, build and personality fits the bill entirely! He is the Hrithik Roshan of the South!"
True to life
Karate Mani who usually plays villain is happy to be playing a brother's role in Movie Dreams' Aarvam directed by Athithyan. The film is based on a true story and has six songs by debutant Ronnie Rafel. Sathya and Sanjay are the heroes while Meenu Karthika plays the love interest. The heroine also has Surangini and Kathiri Veyil in her kitty. This film joins the list of village based true life stories that seem to abound these days in Kollywood.
All about cricket
Its not a rare sight in Chennai to see two cricketers share the same stage but when they happen to be together for a film-based event, it certainly garners attention. That's what happened when veteran Krish Srikanth came to launch the trailor of AVR Talkies' Patta Patti 50 50, which stars cricketer Sadagopan Ramesh as hero. Directed by Yuvraj, the film has music by Arul Dev. Said Krish, "I didn't know Ramesh was also good as an actor though he is one of the best batsmen India has. I hope he has shown the same talent in cinema as well! Cricket is very popular in India and a film involving cricket should be interesting." For Ramesh it was an emotional moment, "Krish was my coach in the beginning of my career and I am glad he is here to release the trailor of my film too."
Jai has reason to be happy with his Amma Creations' Kanimozhi readying for release. The audio of the film was launched by Kalaignar and attended by the who's who of filmdom, including Ilayathalapathy Vijay, Rama Narayanan, AVM Saravanan, Prakash Raj, C Kalyan, Parthiban and others.For actor Sona who co- produces, it was a proud moment. Revealed producer T. Siva, "We started in April and will be releasing on August 6th as announced. We shot in 46 days flat." The music is by Satish Chakravarthy and direction by Sripathy Rangasamy, who formerly assisted Venkat Prabhu. With Shazahn Padamsee being introduced in Kollywood, looks like there's fresh talent and a new screen pair to look forward to once again.
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