New Delhi, March. 13 (PTI): In a bid to woo the youth, "Generation Next" will be in focus in a new programme series to be launched by CNN International with its Indian partner CNN-IBN.

Announcing the launch of 'Eye on India: Generation Next', Rena Golden, Senior Vice-President, CNN International, said CNN aims to provide its global audience a comprehensive look at the country's powerful youth demographic.

"More than half-a-billion people under the age of 25, or one in twelve people in the world is a young Indian. They are a potent economic and cultural resource on the world stage," Golden said.

Giving details of week-long special programme, Golden said it will kick off with 'CNN Connects: India's Generation Next' on Sunday, March 18, which will be anchored by CNN-IBN's Editor-in-Chief Rajdeep Sardesai and CNN anchor Monita Rajpal.

The programme will feature a panel of young Indian celebrities, business leaders and commentators, and an audience of 100 Indian youth. The interactive show will debate four main themes - The Power of Youth, Love: India Style, Caste Challenge and India Pride.

As a part of 'Eye on India', 'Talk Asia' will interview noted young Indian film maker Karan Johar, and Indian TV moghul Ekta Kapoor.

Through the week, CNN teams, supported by CNN-IBN teams, will report from various locations around India for 'World News Asia' and 'CNN Today'.

Sardesai said the new programme is an opportunity "to strengthen the partnership of India's news leader with world news leader" which is 18 months old and growing.