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Thursday, October 4, 2007 : 2125 Hrs


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  • Business
    Samsung launches a new range of washing machines

    New Delhi, Oct. 4 (PTI): Ahead of the festive season, Korean consumer durable maker Samsung today introduced a new range of semi-automatic washing machines in India.

    The new machines with silver nanotechnology has been developed keeping in mind the requirements of the Indian consumers priced between Rs 6,590 to Rs 9,990.

    "At Samsung, our consistent effort in terms of research and development has been, to introduce technology innovation, not only in the premium end but also in the mass, volume-driven categories," Samsung India Director Sales and Marketing Pradeep Tognatta said in a statement.

    He said silver nanotechnology introduction in the semi-automatic washing machine category is an example of the same.

    With over 10 million dollar invested in R&D, Silver Nano is the first technology that combines the disinfectant and antibiotic properties of electrolytic silver nano-particles (Ag+) in washing machines to remove harmful bacteria, the statement added.


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