'India needs about 10,000 industrial, communication designers'
Bangalore (PTI): The manpower requirement for the booming industrial and communication design market is around 8000 to 10000 per annum against the current overall availability of 3000 qualified designers, National Institute Design Director Darlie O Koshy said on Tuesday.
Speaking on the eve of the seventh CII-NID Design Summit to be held in the city, he said talent crunch was one of the biggest challenges facing this industry, growing at a healthy 23-25 per cent annually.
While in the US, there were 1.40 lakh industrial and communication designers, in India there were just 3000 qualified designers currently with only 500 really practising it.
The industrial consultancy and service market was less than Rs 500 crores and had the potential to grow to Rs 50,000 crores, he said.
The major segments driving the industrial and communication design market were animation, automotives, new appliances, service designs and retailing.
The bane of this growing industry was the disconnect between technology and designing and brand and designing, he said. The failure of designers to adopt changing tools of technology was a major hindrance in this field.
"The adoption of technology to design brought down the time of designing dramatically", he said, citing the examples like Korea where designers had taken to technology quickly.
The failure of converting brilliant designing concepts to prototypes was another hindering block. "Several young students were found to have some brilliant design concepts but failed to convert them into prototypes, necessary for commericialising the product," Koshy said.
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