New Delhi (PTI): Beam Global Spirits and Wine on Monday launched its single-malt whisky Ardmore Scotch in the Indian market.

Ardmore will be available at general liquor shops in Delhi, Mumbai, Bangalore and Chennai to begin with and will be priced between Rs 2,800 and Rs 3,500, the company said in a statement.

"The introduction of Ardmore in India not just strengthens our single malt portfolio but also provides Beam Global an opportunity to bring a world class product for its consumers," Beam Global Chief Executive Officer and Managing Director (India and Indian Sub-Continent) Harish Moolchandani said.

Initially, Ardmore will be available at duty paid shops in major metros but with enhanced distribution, we are well positioned to further expand our market share in the single malt space, Moolchandani said.

Ardmore Traditional Cask was released in the United Kingdom and duty free markets in 2007 and entered the US in 2008 as the first ever widely available single malt whisky from the Ardmore distillery.