Kerala farmers adopt SMS service to know rubber prices
New Delhi (PTI): A good number of rubber farmers and dealers in Kerala are tracking the prices of the commodity real time, helped by a service by the Rubber Board which through SMSes updates the farmers with rates in the global as well as domestic markets.
The 'SMS Solution' by the state-owned Rubber Board has gained momentum in the state with an average 300-400 daily SMSes being received by the board, a official said.
"On an average 300-400 SMSes are received on a daily basis from around Kerala," a senior Board official said.
Since the launch of the service in January, the SMS requests for rubber prices has been good, he said, adding the maximum SMSes were received from Kerala, especially from farmers and rubber dealers.
The Board is also planning to start a monthly SMS package to expand the service further, he added.
The Rubber Board provides the update of both national and international rates of natural rubber through SMS throughout the country at rupees two per SMS.
Agri. & Commodities