First impression, best impression
ADVERTISEMENTS, banners, hoardings and posters are means to promote the company that you work for. But what if you need to promote yourself in your chosen profession? Just a two-inch by three and a half inch piece of paper is required for this purpose - to print your advertisement - a business card. The first thing that people get to know about you is mainly determined by your business card.
So, when you design your business card make sure that it is one that would be able to promote your business as well as you.
Few tips that could help you print an impressive business card.
Your name and the business name:
Your name or the company/business name and the logo (if there is any) should be printed as the focal point on the card, which is usually the center of the card. If you are with a company, then the name of the company should be made bold, but if you are a freelancer/consultant your name should be made bold. A logo on the card will create a more professional impression that could be good for your business.
List the type of services
If your business name doesn't explain the types of services or products that you offer, then it is better that you list them on the business card. You don't have to mention every single service. Just a broad outline or else a catchy slogan that will give others an idea as to what services or products are provided.
A contact number and an address on the card are very important. The objective is to make it easy for the clients to reach you. Your contact number, address and your e-mail address, in that order In case you have a web page, it would be better if you could provide the page url.
A business card can be an important communication tool.
When you plan to print your card make sure that it will answer questions like: is it easy for clients or customers to reach you, will it interest them enough to want to know you and above all how impressed will someone be on seeing it. If it does give you a satisfying answer, then go ahead!!
TINA MARIAM JACOB
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