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The feel-good line
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The summer men's wear line at Con'traditions leans towards sporty chic featuring garments that not only look good and fit well but also feel good to wear.
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SUNNY SIDE: Reflecting summer hues.
ALL WHO believe that, following fashion trends is just this girl thing wake up from the neantredal ages! Keep an eye on the style charts and watch the ladies swoon. There is nothing as cool as togs that are haute.
So make notes to make a note. This season styling tends to be unisex with silhouettes like kurta shirts and short shirts and the colour story predominated by light and pastel shades.
SLIM & TRIM: Tassels and denim
An underplay of minimal embroidery will complete the look. And by the way, fabric that you made a moue of disgust and dismissed as flimsy-whimsy is now riding high pour homme. Chiffons, crushed tissues (blame it on K3G) crepes; chikans, hakoba, nets, laser cuts and stretch pants are now very high on the style ladder.
New age breezy fabrics in summery hues coupled with trendy clean-cut comfortable silhouettes underline the spring summer collection for men.
Kurta shirts with half and three-fourth sleeves rule. Then there are the slim fit short shirts in half sleeves. Trousers are straight and boot-cut. Light summer jackets in linen make for ideal semi-formal wear.
POCKET BOOK: Embellishments for extra chic.
Keeping all this in mind is Con'traditions (56581492) the cool boutique and their summer line designed by in house designer Abhay Harkauli. The four main looks for the season are casual, club, formal and ethnic.
The relaxed cool look of the casual wear line comes from the fabric (cottons, linens, polyester-viscose) and colours (neutrals and brights). The silhouette favours short shirts, kurta shirts, short jackets with cotton jersey inners. Alternatively an embroidered kurta shirt could be worn with boot cut and straight fit trousers.
For the party look with a touch of romance for club wear, the silhouette is slim fit shirts, boot cut trousers, short jackets and kurta shirts. For festive occasions, a kurta churidar in handloom cotton or jute cotton with light embroidery or detailing with a stole is ideal. Favoured fabrics include polynosics, lurex blends, denims, mock suede, rich handloom silk and cottons while colours for the evening are off white, deep tones of aqua, pastels, orange and black.
HAIL HAKOBA: The bottom line is adventurous.
For the classic elegant look and clean cuts that define the formal line, the silhouette leans towards single breasted suits, bandh galas while detailing ranges from pin-tucking and pleating, hand-stitching and fagotting to light embroidery.
Stretch polynosics, lurex blends and dark shades of linen in blacks, browns, charcoal grey beige and ivory are perfectly suited for the evening.
The minimal yet rich wedding look of the ethnic line comes with open-cut sherwani teamed with kurta churidars in quilted cotton and silk, spun silk, nets in silk and nylon, crushed cotton lycra, crushed tissue and organza. Colours of the season include whites, off-whites, creams and beiges.
So if you feel you need a wardrobe overhaul, you know where to head for.
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Metro Plus
Bangalore
Chennai
Coimbatore
Delhi
Hyderabad
Kochi
Madurai
Thiruvananthapuram
Visakhapatnam
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